Are you looking for the best SEO audit tool for easy website analysis?
SEO audit analyzes how well your site is optimized for search engines and whether there are issues with your site. Website SEO audit finds all the issues that prevent search engines to increase your site ranking in SERPs.
If you are ready to perform an SEO audit of your website… In this post, I have listed some of the best audit tools. So let’s dive into the details.
Best SEO Audit Tools You Should Use For Website Analysis

Here are 10 best website SEO audit tool that can work well for you.
SEMRush
SEMrush is a super SEO audit tool that reports on the performance of whole domains and specific pages. The website offers numerous toolkits, one of which is an SEO toolkit. It scans your website for 130+ technical and SEO mistakes. From crawlability issues to content issues to loading speed issues.
Once you create a project on SEMrush site audit for your website, it starts crawling all the pages of your site and provides you following information:
- Healthy
- Broken
- Have issues
- Redirects
- Blocked
You can click on each of them to find detailed issues within your site.
SEMrush comes with the following three pricing plans:
1. Pro plan: This is the is great for startups and it costs you $83.28 per month.
- Results per report: 10,000
- Reports per day: 3 000
- Keyword metrics updates per month: 250
- Projects: 3
- Pages to crawl: 100,000
- Keywords to track: 500
2. Guru plan: It is the best choice for SMB and growing marketing agencies that provide more data along with access to Historical data. It costs you $166 .62 per month.
- Results per report: 30,000
- Reports per day: 5000
- Keyword metrics updates per month: 5 000
- Historical data
- Projects: 15
- Pages to crawl: 300 000
- Keywords to track: 1 500
- Social media profiles: 100 (for monitoring) and 30 for posting
3. Business plan: It is a great choice for agencies, E-commerce projects and businesses with an extensive web presence. This plan costs you $333 .28 per month.
- Results per report: 50 000
- Reports per day: 10 000
- Keyword metrics updates per month: 5 000
- Historical data
- Projects: 25
- Product Listing Ads
- Pages to crawl: 1 000 000
- Keywords to track: 5 000
Ahrefs
Ahrefs is an All-in-one SEO toolset that gives you an in-depth website analysis. Four of its main tools are:
- Site Explorer: Deeply shows the organic search traffic and backlink profile of any website or URL.
- Content Explorer: Discover and analyze top-performing content in your niche.
- Keywords Explorer: Discover thousands of great keyword ideas, analyze their ranking difficulty and calculate their traffic potential.
- Site Audit: See under the hood of your website’s on-page SEO performance. Stop guessing and find out exactly what’s holding your website back from ranking.
If you’re looking to quickly audit your site for SEO and technical related issues – Ahrefs is a great tool
Ahrefs offers you the following four pricing plan.
1. Light Plan: This is the basic plan of Ahrefs which costs $ 99 per month, give gives access to 1 user, 5 projects, 500 tracked keywords, 10K crawl credits per month and more.
2. Standard plan: This plan costs you $179 per month and gives access to 1 user, 10 projects, 1500 tracked keywords, 500,000 crawl credits per month and more.
3. Advanced plan: This plan costs you $399 per month and gives access to 3 users, 25 projects, 5000 tracked keywords, 1.25 million crawl credits per month and many more.
4. Agency plan: This plan costs you $999 per month and perfect for agencies. It gives access to 5 users, 100 projects, 10K tracked keywords, 2.5 million crawl credits per month and more.
HubSpot’s Website Grader
HubSpot’s Website Grader is a free online tool that generates personalized reports based on the following key metrics:
- Performance. The tool will analyze your site’s page size, requests, speed, and key SEO metrics.
- Mobile Readiness. The tool will check if your website is equipped to serve mobile users the best experience.
- SEO. The tool will determine if your website is easy to find — both by humans and search engines. It checks for factors like page index, meta descriptions, content plugins, and descriptive link text.
- Security. The tool will check if your site is secured for your users. It checks to see if your site runs on HTTPS and has secure javascript libraries.
To check your website grade, visit Website Grader, enter your URL and email, then get your score. You’ll see a score between 1 and 100 as well as a detailed report in a matter of seconds.
Site Audit with Serpstat
Site Audit with Serpstat is a tool that allows you to evaluates how optimized a website is, discover technical issues that are on your website, and show how to resolve them. Once you create a new project on site audit, it will immediately start scanning your site and gives you great reports.
Here are some technical issues that Serpstat’s Site Audit tool checks:
- HTTP Status Code
- Content issues (meta tags, headings, multimedia etc)
- Links (redirects, broken links etc)
- Accessibility & Indexation
- Hreflang attributes, markups, AMP and so on
Serpstat offers you the following four pricing options.
1. Lite plan: This is the starter plan from Serpstat that is best for SEO-individuals, freelancers and SMB with a limited budget. This plan costs you $69 per month.
- Provides keyword and domain analysis queries per day: 4000
- Backlink analysis queries per day: 500
- Projects to track, analyze and audit: 10
- Analyze and audit pages per month: 150,000
2. Standard plan: Ideal for established teams and marketing agencies. This plan costs you $149 per month.
- Provides keyword and domain analysis queries per day: 5000
- Backlink analysis queries per day: 1000
- Projects to track, analyze and audit: 50
- Analyze and audit pages per month: 400,000
3. Advanced plan: Best for big marketing agencies and large in-house teams with the extensive need of data. This plan costs you $299 per month.
- Provides keyword and domain analysis queries per day: 8000
- Backlink analysis queries per day: 1500
- Projects to track, analyze and audit: 75
- Analyze and audit pages per month: 1,250,000
4. Enterprise plan: Perfect for industry leaders. This plan costs you $499 per month .
- Provides keyword and domain analysis queries per day: 12,000
- Backlink analysis queries per day: 2000
- Projects to track, analyze and audit: 100
- Analyze and audit pages per month: 2,500,000
SEO Audit & Crawl by Moz
Moz is one of the most popular SEO tools in the SEO industry. It offers a tool called SEO Audit & Crawl that helps to fix and find common technical SEO problems that can prevent your site’s ability to get high-quality traffic, rank, or be indexed by search engines.
It crawls all pages of your site and reports by categories including:
- Critical crawling issues
- Redirect issues
- Metadata issues
- Content issues and so on
SEO Audit & Crawl has the following 4 pricing packages.
1. Standard plan: If you’re new to SEO or just need the basics, this plan is a great way to get started. This plan costs you $99 per month.
- You can create up to 3 campaigns.
- Pages Crawled: 400,000 total pages/mo.
- On-Demand Crawls/Month: 5
- Backlink Queries/Month: 5,000
- Rank Checker Queries/Day: 200
- On-Page Grader Reports: Unlimited
2. Medium plan: Provide full access to keyword research tools. This plan costs $149 per month.
- You can create up to 10 campaigns.
- Pages Crawled: 2 million total pages/mo.
- On-Demand Crawls/Month: 30
- Backlink Queries/Month: 20,000
- Rank Checker Queries/Day: 200
- On-Page Grader Reports: Unlimited
3. Large plan: The ideal plan for businesses and agencies that are serious about search. This plan costs $249 per month.
- You can create up to 25 campaigns.
- Pages Crawled: 5 million total pages/mo.
- On-Demand Crawls/Month: 60
- Backlink Queries/Month: 70,000
- Rank Checker Queries/Day: 500
- On-Page Grader Reports: Unlimited
4. Premium plan: Most popular for large SEO-focused agencies and marketing teams. This plan costs $599 per month.
- You can create up to 50 campaigns.
- Pages Crawled: 8 million total pages/mo.
- On-Demand Crawls/Month: 100
- Backlink Queries/Month: 100,000
- Rank Checker Queries/Day: 800
- On-Page Grader Reports: Unlimited
Site Crawl from Woorank
Site crawl is an SEO crawler that allows you to discover and fix SEO related issues on your website. WooRank gives you information on the following things.
- Content issues
- Indexing issues
- Mobile related issues
- Structured Data
- Security issues
- Performance issues
- Domain
- Backlinks issues
- Social Profile
Currently it has the following two plans.
1. Pro plan: This is a basic plan from Woorank that costs you $ 59.99 per month.
- 1 Project to help you optimize your site
- Track 50 keywords
- Crawl 2,500 pages with our
2. Premium plan: For professionals working on multiple websites. This plan costs you $179.99 per month and gives you the following limits.
- Optimize up to 5 websites
- Track 250 keywords
- Analyze up to 10k pages
- Unlimited white-label PDF reports
Google Search Console
Google Search Console (GSC) is the best tool to use from Google. It shows valuable insights of your website like Crawl errors, Ranking keywords, impressions and more. Also, Google Search Console will notify you if there are any errors in your site.
This tool is free to use. You just need to create a free account.
SEOptimer
Are you looking for a free site audit tool… SEOptimer is a great option for you. It scans your website to check page metrics, off-page metrics, domain authority, backlinks, Moz metrics, keyword usage, website speed etc that prevent your site from ranking high in search results.
Enter your URL and click on the “Audit” button, it will start analyzing your website. Once an audit is done, it gives you a score based on the issues on your site.
- SEO (including tags, content, sitemaps etc)
- Usability (checks whether your page is optimized for mobile and tablet or not and gives you suggestions)
- Performance (including page speed info, GZip compression etc)
- Social (social media accounts linking etc)
- Security (such as malware checks, HTTPS Redirects etc)
SEOptimer also has a premium plans with free SEO audit of your site.
1. DIY SEO: Crawls your site for problems, recommends tasks and tracks rankings. This plan costs you $19 per month.
- Website Reviews
- Website Crawl: 4 Crawls a Month (for 1 Website)
- Keyword Rank Tracking: 20 Keywords
2. White Label: Generate Unlimited White Label PDF Reports with your own company logo, branding, text and check selections in 9 languages. Crawl Multiple Websites for issues. This plan costs you $29 per month.
- Website Reviews
- Website Crawl: 10 Crawls a Month (across Multiple Websites)
- Keyword Rank Tracking: 100 Keywords
- Report Templates: 3 Templates
3. White Label and Embedding: This plan costs you $59 per month.
- Website Reviews
- Website Crawl: 50 Crawls a Month (across Multiple Websites)
- Keyword Rank Tracking: 250 Keywords
- Report Templates: 6 Templates
Screaming Frog
Screaming Frog SEO is a desktop program (PC or Mac) that allows you to crawl the entire website and audit technical & onsite SEO. Once you install this SEO auditing tool, you can check various parameters such as sitelinks, outbound links, meta descriptions, anchor text, security, broken links, response time, ALT tags and many more.
what you can using this tool:
- Find Broken Links
- Audit Redirects
- Analyse Page Titles & Meta Data
- Discover Duplicate Content
- Extract Data with XPath
- Review Robots & Directives
- Generate XML Sitemaps
- Integrate with Google Analytics
- Crawl JavaScript Websites
This tool crawls up to 500 URLs for free.If you want to crawl unlimited URLs, You will need to upgrade to its premium plan, which costs you 150 Euros per year.
SEO Analyzer from Ubersuggest
SEO Analyzer from Ubersuggest audits your website and helps you find out how well your site is optimized for search engines.
Just enter the website URL on this site audit tool, it gives you an on-page SEO score and reports all the top SEO issues within your site. what you can check from this tool.
- Top SEO issues (along with the recommendations)
- On-page SEO report
- Site loading time (on desktop and mobile)
- Health check (including broken links, redirects etc)
SEO Analyzer from Ubersuggest crawl limited pages for free. But if you want to crawl more than 100 pages, you will need premium plans.
1. Individual plan: This plan is perfect for entrepreneurs & small businesses who manage 1-3 websites. This plan costs you $29 per month.
- You can add 3 projects.
- Reports Per Day: 100.
- Tracked Keywords:100 per project
- You can crawl per report for site audits: up to 1000 pages
- Top Pages: 2000
- Top Keywords: 20,000
2. Business plan: This plan is perfect for small & medium businesses who have 4-7 websites. This plan costs you $49 per month.
- You can add 7 projects.
- Reports Per Day: 300.
- Tracked Keywords:150 per project
- You can crawl per report for site audits: up to 5,000 pages
- Top Pages: 5,000
- Top Keywords: 50,000
3. Enterprise/Agency plan: Perfect choice for large businesses & agencies who managing 8+ websites. This plan costs you $99 per month.
- You can add 15 projects.
- Reports Per Day: 900.
- Tracked Keywords:200 per project
- You can crawl per report for site audits: up to 10,000 pages
- Top Pages: 10,000
- Top Keywords: 100,000
Spotibo SEO Audit Tool
Spotibo is a free SEO audit tool that checks everything on a website – Find duplicate content on your site, error pages, wrong anchor texts, redirect chains and much more.
But you need to create a FREE account for site audits. After creating an account, enter your site’s URL and click on the Analyze button to audit your site.
This SEO analysis tool is free to use and you can crawl up to 500 pages of a website.
WebCEO
WebCEO is an all-in-one SEO platform with a set of 21 effective online SEO tools for digital marketing. This auditing tool finds all the problems on your website. You can use it mainly to track and monitor SEM campaigns, manage links, competitors activity, and optimize keywords.
This tool what can do:
- Keyword Optimization
- Link Building
- Competitor Analysis
- SEO Performance Reporting
WebCEO is available in the following four pricing plans.
1. Solo plan: Best choice for newbies, with SEO tasks generated regularly. It costs you $39 monthly.
- You can add 1 project
- 50 unique keywords (2 SE combinations)
- 5 SERP scan depth
- 1000 pages audited for SEO/technical issues
- 1000 backlinks analyzed
2. Startup plan: A pro-level SEO platform for site owners and SEO startups. It costs you $99 monthly.
- You can add 5 project
- 200 unique keywords (3 SE combinations/project)
- 5 SERP scan depth
- 5,000 pages audited for SEO/technical issues(1,000 pages/project)
- 10,000 backlinks analyzed (2,000 backlinks/project)
- 5 SEO leads per day
3. Corporate plan: A Marketing Platform for in-house SEO teams who are on a fixed budget. This plan costs you $299 monthly.
- You can add 30 project
- 600 unique keywords (4 SE combinations/project)
- 5 SERP scan depth
- 150,000 pages audited for SEO/technical issues(5,000 pages/project)
- 150,000 backlinks analyzed (6,000 backlinks/project)
- SEO audit button on your site
- 5 SEO leads per day
4. Agency Unlimited: A Marketing Platform for SEO experts and agencies with multiple client sites. This plan costs you $99 /mo+ scanning fees.
- You can add Unlimited project
- Unlimited keywords (unlimited search engines)$4/1,000 rank queries
- 10 SERP scan depth
- Unlimited pages audited for SEO/technical issues(max 50,000 pages/project)no extra cost per scan
- 5 SEO leads per day + Unlimited leads for $0.49/lead
- White-label SEO toolson your own domain $20/mo
- SEO tools API Full functionality
- White-label support & training
- All scanning except for rankings and backlinks at no extra cost
SpyFu
SpyFu is an amazing website audit tool that helps keep an eye on competitor’s activity. When you enter a URL in SpyFu, it will give all the insights of the website such as the ranking keywords, backlinks, number of searches and more.
This website auditing tool what can do:
- Organic Search
- Inbound Clicks
- Paid Search (PPC)
- Top Keywords
SpyFu is available in the following pricing plans.
1. Basic plan: This plan costs you $39 monthly.
- Unlimited search results – see all the data
- Unlimited data exports. All you can eat.
- Unlimited domain overview PDF’s
- 250 sales leads & domain contacts.
- 5k weekly tracked keyword rankings.
- 10k top lists results
2. Professional plan: This plan costs you $79 monthly.
- Unlimited search results – see all the data
- Unlimited data exports. All you can eat.
- Unlimited domain overview PDF’s
- 500 sales leads & domain contacts
- 15k weekly tracked keyword rankings
- 50k top lists results
- 10k API rows returned
3. Team plan: This plan costs you $299 monthly.
- Unlimited search results – see all the data
- Unlimited data exports. All you can eat.
- Unlimited domain overview PDF’s
- 2000 sales leads & domain contacts
- 40k weekly tracked keyword rankings
- 75k top lists results
- 10k API rows returned
- 5 user logins
SiteChecker
Spotibo is a free SEO audit tool that analyzes your site and shows you possible issues within your site. So if you are looking for a free SEO audit tool, SiteChecker is the perfect choice for you.
Just enter the website’s URL and click on the Analyze button to get a site audit report for free. This tool can help you discover.
- Perform the audit of meta tags for URLs
- Analyze external, internal links and anchors
- Test the speed of the website
- Make an audit of internal Page Rank
- SEO testing of URLs
- Visualize the structure of your website
- Send crawl report to your vendors
This tool is free. But if you want an unlimited site audit report, then you will need a premium plan that starts at just $ 9 per month.
Final thoughts
SEO audit tool helps you to find out what needs to be improved in your website which is preventing your search visibility.
The website SEO audit tool that I listed here gives you useful recommendations on how to resolve those issues for better ranking.
What is your favorite SEO audit tool? Do you perform site audits on a regular basis? Find this article helpful? Don’t forget to share!
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