Are you a blogger and struggling for traffic or your blog is moving towards failure? There are many reasons why bloggers fail and stop blogging.
Today in this article I’ll tell you some of the best reason why blogs fail.
However, all of us have made some common mistakes in blogging. But if we fix those mistakes then we can achieve success.
Let’s get started…
Honest Reason Why Blogs Fail
Running a successful blog is a dream for many. But there are very few people who succeed in blogging.
There are many reasons for blogging to fail. Here I am going to tell you the biggest blogging mistakes that caused the blog to fail.
1. Choosing the wrong platform
Choosing the right platform is very important in blogging. I would recommend to WordPress.org.
There are many bloggers who choose WordPress.com instead of WordPress.org. Both are completely different platforms. Here’s a guide that will help you better understand – WordPress.com vs WordPress.org – Which is the best
2. Choosing the wrong Web Hosting
There are many web hosting companies in the market that promise to be the best, but after buying the hosting from them, you will feel that they have cheated you.
If you make a mistake in choosing web hosting, it will affect both your website SEO and traffic. The reason, your website will be mostly in downtime and your site will load very slowly. Here I’ve listed Best Web Hosting Companies that you can use.
3. You Don’t Take Blogging Seriously
Blogging requires hard work.
If you want to make a successful blog, you can not consider blogging as a hobby or part-time.
Many people who start blogs as a hobby or part-time and end up do not get good results.
For blogging, you must have passion.
4. You Don’t Publish Engaging Content
One of the reasons why bloggers fail is that they do not produce engaging and quality content.
You should produce quality content on your blog that is engageable and is shareable on social media. The more quality content you publish, the better your results will be. Here is a guide – How To Write SEO Friendly Content
There are many bloggers who publish content on their blog every day but do not pay attention to the quality of content and end up get lacklustre results.
However, it is true that longer content (2000 words) usually performs better and gets higher rankings in search results.
Look search results for your target keywords. After analyzing, try to produce better content from them in terms of quality, length, depth and on-page optimization.
But you can not get better results overnight. This is a long term process. You have to be a little patience.
5. Laziness in Work
Laziness can ruin any business and this is also one of the reasons why bloggers fail and stop bogging.
In blogging, we can not achieve success with Laziness work. We need hard work and patience. So, leave laziness and become active. Laziness is very harmful and can kill your blog or business.
In simple word, we can not get anything easily at night. We need to work hard.
6. Focusing for Some Time
If you want to be rich in a short time, you should leave blogging soon. Blogging is a very long-term process, it requires a lot of patience and focus and it takes 4-5 years to achieve success in blogging.
However, there are many people when they know that there is no limit to earning money in blogging, they immediately start their own blog but after some time they leave blogging, cause blog cannot get traffic and traffic is very important to earn money from a blog.
So If you want to be successful in blogging and want to earn thousands of dollars per day, You have to stop thinking about short-term and be passionate for blogging.
7. Slow Loading Speed
Slow loading speed can ruin any blog. Because it greatly affects your website traffic, page views, bounce rate, conversions, sale and reputation.
And most important, Google uses speed as a ranking factor, which means faster loading website gets better rank in the search result.
furthermore, if your blog loading speed is too slow, then the visitor will not like to visit your site or wait to open your blog. they will exit immediately and this will increase your site’s bounce rate, which affects both your website SEO and ranking.
Try to keep your website loading speed at least 3 seconds. This is good for both user experience and ranking. Here is a guide – How to Speed Up WordPress Site
8. You Don’t Properly Optimize for SEO
If you do not use SEO properly on your blog, you may never succeed in blogging.
SEO makes your website search engine friendly and you can bring your blog to the first page in the search engines.
Some Quick tips to optimize your article:
- Add the main Keyword in title
- Included the main Keyword with Permalink
- Use Keyword in your first paragraph
- Use Keyword in ALT tag to images
- Insert Keywords in Headings
- The keyword density should be 2% -2.5%
But keep in mind that over-optimizing your site isn’t a good thing. It can potentially harm your ranking. So, follow the above guidance carefully.
More resources on SEO:
- Learn SEO (22 SEO Checklist)
- 23 Best on Page SEO Techniques
- Internal Linking for SEO
- How to Increase Domain Authority
- Image SEO Tips You Need to Know
9. Not using HTTPS
HTTPS is a ranking signal.
Google is using it as a ranking factor and HTTPS sites get a better rank in SERPs.
If you still use HTTP for your site, then move it immediately to HTTPS. Here’s a guide – How to Properly Move WordPress from HTTP to HTTPS
10. Copy & Paste Content
It is also one of the reasons why bloggers fail in blogging. Never copy and paste content from another blog.
Always write unique and quality content. Furthermore, your article should be interesting and evergreen.
If you copy content from another blog, Google will recognize it immediately and reduce your Google search ranking or blacklist your blog.
There are many newbies in blogging who copy & paste the contents from popular blogs and think that they will also become a blogging star. But it’s not true search engines like Google blacklist their blog.
There are many new bloggers who have failed for this.
11. Short Content
As I already said, long content performs well in search engines. Search engines like Google prefer long-form content more.
If you write a small blog post on your blog less than 500 words, you should avoid it because shorts article does not get a higher rank in Google search.
For deeply details read this article by Neil Patel – Why 3000+ Word Blog Posts Get More Traffic and easily understand the importance of a longer post.
Always write the content of at least 1000 -1200 words but to increase the article length, do not write frivolous things in your article.
12. You Don’t Keyword Research
This is one of the most important reasons why bloggers fail is because they don’t keyword research.
Blogging is completely based on Keyword Research.
Keyword research helps to get good traffic on any blog and make your contents more visible in the search result. Before writing an article first analyzes keyword search volume and competition. This is the most important factor in Blogging.
But there are many new bloggers who do not keyword research before writing an article and chooses a keyword according to your mind that is a big mistake in blogging.
More resoource on keyword research:
- 13 Best Keyword Research Tools in 2020
- Long-Tail Keywords in SEO: How to Research and Use Them
- Keyword Density in SEO
- How to Use Google Keyword Planner 2020
13. You Don’t Create Quality Backlinks
When Google ranks a webpage, it uses hundreds of ranking factors, but backlinks are a supreme ranking signal in all of them.
If your site does not have high-quality backlinks, then your site will not be able to get good traffic and ranking. And because of which some blogs get frustrated and stop blogging.
Quick tips to build quality backlinks:
- Publish ultimate content so that another website or blog link your content.
- Submit a guest post to the top blog.
- Contact the website owner to report the broken link on their site and recommend other websites (your own website).
- Submit your articles and eBooks to document sharing websites.
- Just create an account on the popular social networking site and in the profile section, enter your website URL.
- Create internal links – improving website ranking and pageview and decrease bounce rate.
- Promote your content everywhere.
14. Updating Frequency
You should do blogging on a regular basis. Many bloggers who leave regular blogging after publishing 100-150 posts which are wrong.
If you do not do blogging on a regular basis, your ranking and traffic will gradually decrease.
15. You Don’t Read Any Blogs
You should follow some top bloggers what they are doing on their blog. Furthermore, you can find out about their activity and according to them, you can manage your blog which will lead your blog to success.
16. You Don’t Promote
It is very important to promote a new blog. If you don’t then your blog will take a lot of time to achieve success.
There are many social media sites where people spend more time like Facebook, Twitter, Pinterest, Instagram, LinkedIn etc. So, after publishing an article on your blog, you should share it on social media sites. It increases your blog’s awareness.
Furthermore, submit your blog to directory submission sites. It helps to increase your domain authority and website ranking.
- 16 Free Ways to Promote Your Website
- 18 Top Blog Submission Sites List
- 165+ High PR Social Bookmarking Sites List
- Where To Promote Blog Posts After Publishing For Maximum Traffic
17. You Don’t Use Responsive Design
The number of mobile users has increased greatly and it has completely dominated desktop search. This is why Google is using mobile-friendliness as a ranking factor to improve mobile user experience.
You can use Google Mobile Testing Tool to check whether your site is mobile-friendly or not. If your site is not mobile-friendly, then you need to install a responsive WordPress theme on your site.
18. Using Piracy Theme and Plugin
This is also a great reason for blogs failing.
If you download premium themes from anywhere and use it on your blog, then you will definitely fail in blogging.
These themes contain such links, which redirect your blog traffic to another place. If your blog gets traffic, then someone else takes advantage.
Apart from this, your web hosting may also be suspended. Therefore, avoid using those things that can make your blog fail.
19. Never Reply to Visitors Comments
Many bloggers who do not respond to visitor’s comments which puts a negative impact on the visitor.
Always respond to visitors’ comments and try to solve their problems. It helps to build a good relationship with you and your visitors.
Wrapping It Up
These are some of the top reasons why most bloggers fail and quit blogging.
Furthermore, most bloggers fail in blogging because they start blogging with the intention of making money and they get disappointed very soon.
If you also use such a tactic, then stop using it, otherwise, you are taking your blog towards failure.
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