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Home » SEO » How to Create SEO Friendly URL

How to Create SEO Friendly URL

Written by AMAN SINGH

Creating an SEO Friendly URL is very important for any site and it is the most important part of on-Page SEO. Plus it’s a Google Ranking Factor. If you optimize your URL well, like the page title, it helps the search engine understand what your content is about.

Today in this article, I will tell you how to optimize URL for SEO.

So let’s get started…

  • How to Create SEO Friendly URL
    • Use Keyword in Your URL
    • Use Hyphen (-) for Words Separate
    • Keep Your URL Short
    • Limit the Number of Folder/Category to Your URL
    • Always Use Lowercase Letter in Your URL
    • Use Safe Characters
    • Use SEO Friendly Structure
  • Quick Tips About Creating SEO-Friendly URLs

How to Create SEO Friendly URL

URL optimizations are a very easy task. It makes your content more SEO friendly and helps to get a better rank in SERPs.

Use Keyword in Your URL

It is very important to drop Keyword in the URL. Use your main keyword in the URL. Also, try to put it at the beginning of the URL.

Keep one thing in mind, do not repeat your keyword in URL, it will be called keyword stuffing. Google does not like it at all.

Use Hyphen (-) for Words Separate

According to the search engine optimization and user readability, this is very important. Use Hyphen (-) for word spacing in your URL. Never use underscore (_). Because words separated from underscore are considered a single word.

Keep Your URL Short

Keep your URL as short as possible. Also, it should be descriptive. Short URL is easy to read and write. If you use similar words repeatedly in the URL, then this will be considered keyword stuffing and it can cause your ranking drop.

You can use 4 to 5 words for your URL. If you add more than this, your URL will not appear entirely in search results.

Limit the Number of Folder/Category to Your URL

A well-optimized URL should not contain unnecessary folders. So use the required folder and category in your URL.

Not optimize – https://example.com/wordpress/guide/post-url/

Optimize – https://example.com/wordpress/post-url/

However, Instead of showing the folder or category in the URL, I would recommend showing only the post URL.

Always Use Lowercase Letter in Your URL

Never Use Capital Letters in URLs. And I hope you will not do this. Even then, I thought, let me mention it here.

If you use uppercase letters in your URL, this can cause redirect or error on certain servers.

Use Safe Characters

Use Safe characters in your URL instead of unsafe characters.

Avoid using unsafe characters. The reason is that they can create issues for browsers, which makes usability issues.

Here is a quick reference chart from Perishable Press, that explains which characters are “safe” and which characters should be encoded in URLs.

How to Create SEO Friendly URLs
Image taken from Perishable Press

Use SEO Friendly Structure

Use SEO-Friendly URL Structure for your blog post so that search engines can easily understand your topic. If you are a WordPress user, then you need to pay attention to this.

WordPress’s Default URL Structure is not SEO Friendly and it looks something like this.

https://domain.com/?p=123

But do not worry, you can easily change it into the SEO friendly. Just click on the Settings >> Permalinks option and select “Post name”.

https://www.domain.com/sample-post/

how to increase website traffic

Quick Tips About Creating SEO-Friendly URLs

  • Use Keyword in your URL.
  • Do not keyword stuffing in your URL.
  • Try putting the keyword at the beginning of your URL.
  • Use Dash (-) for Separating Words.
  • Keep the URL short and readable.
  • Limit the number of folders / categories in the URL.
  • Always use the lowercase letter in your URL.
  • Use “safe” characters.
  • Use SEO Friendly URL Structure.
  • Avoid hash in URLs.

We’re done, and it’s now your turn! Find this article helpful? Don’t forget to share!

More Resources:

  • 22 SEO Checklist: The Complete SEO Tutorial Step by Step
  • How to Keyword Research for SEO
  • 17 Reasons Why does My Website not Show Up in Google Search
  • How to Make WordPress Website SEO Friendly

Reader Interactions

Comments

  1. divya says

    April 3, 2020 at 3:02 pm

    thank you and valuable info…

    Reply

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