Do you want to get more Instagram followers?
There are some shortcuts to boost Instagram followers like buying followers or using tools. But these tactics increase Instagram followers for a short time, but not useful for long-term.
Your goal is to gain real followers who are genuinely interested in your brand.
Today this article will tell you how to increase Instagram followers.
So let’s get started…
How to Get More Followers on Instagram
Increasing Instagram followers may not be as easy. However, there are some strategy tips and tricks that you can try.
Optimize Your Instagram Account
One of the most important steps is: Optimize your account completely to boost Instagram followers. It reflects your brand.
Without a bio, image caption, a proper username or profile image, how will people know this is your brand or what is it about?
Here’s how you can:
- Make Username the same as your other social channels. If your business name is long, shorten it (audiences can easily recognize your brand).
- Include a clickable link (website or blog link).
- Write your bio to show what your brand is about and show new visitors why they should follow you.
- Do not add numbers or special characters to your username.
- Do not include “Follow People Who Follow Me!” in your bio.
Share Engaging Content
Share great content so that people like, comment and share your posts. This makes your post viral and helps you gain more followers on Instagram.
Always use high-quality photos and videos when posting on Instagram. Because Instagram is a visual platform.
But keep one thing in mind your shared posts should be interesting which can engage and entertain users.
Try Different Filters For Your Content
Try different filters and see what is best for you. The more creative and attractive your photos are, the more people will share and follow your Instagram account.
Apart from Instagram’s filters, you can download the photo editing app to make your photos even more creative and captivating.
Use Relevant Hashtags
Hashtags make your posts and stories searchable for people searching for content related to your topic.
If you add the right hashtag to your post, anyone who does a search for that hashtag may find your Instagram post.
A hashtag is a keyword phrase without spaces, with a # sign. For example, #comedyvideo and #WorldCup are both hashtags. It makes your post more discoverable. You can use these hashtags anywhere in your social media posts: at the beginning, at the end or anywhere in between.
When you are going to publish a new post and start writing in a hashtag using the # symbol, Instagram will suggest the hashtag to you based on popularity. You can check and use them.
Instagram Hashtag Tips and Tricks:
- Use hashtags related to your content. Irrelevant hashtags on posts will look like spam and it will offend people who following those hashtags.
- Use the right amount of hashtags. I would recommend you to use nine or ten hashtags in a post. But this does not mean you use too many hashtags in every post.
- If you haven’t added a hashtag to your already published post, add now.
- Keep your brand hashtags short and easy to remember.
Include Call-to-Action in Your Posts
Add a clear call-to-action at the end of each of your posts. In CTA you can tell people what they should do next. It keeps your audience engaged and show that you actually care what your audience wants to see.
CTAs include things like:
- Follow us so you’ll never miss an update.
- Double-tap if you want to see more videos like this.
- Learn more – link in bio.
Embedding Instagram Content to Your Site
You can use the plugin to show Instagram posts directly on your site. Apart from this, you can add an Instagram account link (Instagram icon) to your site so that people know about your Instagram account and follow it.
If your Instagram account is brand new, you can promote your account by taking advantage of your website.
It is a key hack to increase Instagram followers and reach to more people.
Once your Instagram followers start growing, you can run Giveaway which can attract more users to your page. You can ask users to like, comment, use a specific hashtag. Also, you can ask your followers to tag a friend. This exposes your account even more.
Posting regular content is very important to get followers on Instagram. And this is important for any online business. You can set a schedule for your post in Advance.
But posting at the right time can give more visibility to your post.
What Followers Want to See
What content users want to see: This strategy outperforms. Keep track of new Instagram trends so that you can post popular content and get new followers.
Be confident in your content strategy by analyzing various filters, captions and more for your audience.
When you make your Instagram followers happy, you will see an increase in the number of your followers.
Research Your Competitors
Research your competitors and keep an eye on what they are doing. Then note which of their posts are performing best and create content like that but not the exact copy.
Also, researching their accounts can tell you about their hashtags that you have never thought of, or other strategies that can boost your Instagram followers.
Follow, Like and Comment on Other Contents
People who have already followed you: Follow them and also like their content and smartly comment on their posts to attract other user’s attention. The more you engage, the more you will appear in the others’ feeds.
Use Instagram Ads
Instagram advertising is a great method to reach a larger and more targeted audience.
Instagram offers five ad formats:
- Stories ads
- Photo ads
- Video ads
- Carousel ads
- Collection ads
You can run ads according to your need. But you must have a Facebook Page to run ads and create a free business profile on Instagram. If you don’t have one yet, create a page.
Promote Your Instagram Account on Other Social Networks
If you want to get more Instagram followers, need to make it easy for people to reach you.
If you already have a large number of followers on other social networks, tell them about your Instagram account and ask them to follow.
Tag Your Location
The Instagram location tagging feature provides an opportunity for your brand or business to gain more exposure and attract local customers.
Users can search that location and see all photos and Stories posted from your store, restaurant, or office.
Write Compelling Captions
Although Instagram is a visual platform, but captions play a big role in gaining more reach and engagement.
- Put the most important and relevant words.
- Try emoji
- Instagram allows long-form captions, you can try different caption lengths. Ultra-short captions can also be very effective when visuals explain themselves.
Learn From Instagram Insights
The Instagram analytics tool gives you in-depth insights for every post. Reviewing these insights data you can adjust your strategy to get more followers.
One of the important things is what time your followers use Instagram.
Collaborate with Relevant Brand
Another great way to increase your Instagram reaches and grow your Instagram followers. Team up with your related brand. This will introduce your profile to a new audience that you may not have reached before. People are more likely to hit your follow button.
Ask Your Followers to Tag Your Friends
Ask your followers to tag their friends in comments. This can boost awareness for your Instagram account.
Share the most compelling content that forces the user to tag their friends.
Here you learned how to get more followers on Instagram. You will have to find out which strategy ultimately proves to be the most effective for you.
Furthermore, it is important for you to test new strategies so that you are not left behind to gain followers.
What are your thoughts? And how to increase your Instagram followers? Do you have any strategies not mentioned in this guide? Let me know by leaving a comment below.
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