Today in this article we will tell you Why Image Optimization is important for SEO. Image Optimization is a Simple Process and it is the Basic part of Search Engine Optimization (SEO) that help to Improve Google Ranking.
There are two ways to do SEO – On-Page SEO technique and Off-Page SEO technique and if we do not do it correctly, then your blog cannot perform well in search engines. But here we will discuss How to Optimize Images for Web and Performance.
Through Image Optimization, We can improve both User Experience Or SEO. If you use without Optimize Image in your blog post, you are avoiding big SEO factors.
Why Image Optimization is important for SEO
If you add more images to your article, then it also affects your Page Load Time and Google has cleared that if your website takes too much time to open then your Google Rankings will decrease.
Do you know images take more time to load compared to other elements and when you add large size image in your article it increases the loading time of your website and reduces Google Search Engine ranking. So, you should do Image Optimization and it is a very important factor for SEO.
Now, let’s start this Image SEO optimization……
1. Use Relevant Images
Using a compatible image in the Blog Post is the Best Image Optimization SEO Tip. Whenever you make a new article, add a Perfect Image according to your article that justifies your topic. Because when you use Related Images in the article, you can make your article more Attractive and Informative.
With the help of Image you can clearly define any topic and can get good traffic from Social Media site, so you should always use related images to your content.
2. Use Meaningful Name
It is the most important thing in SEO image optimization. Suppose you downloaded a photo from a free image website, then its name would be “image0001.jpeg” and when you use it in your post without renaming, this image will not be SEO friendly. Many beginners don’t care it and upload images without renaming.
So, before uploading an image to your blog post, you must give meaningful names. This name can be 2-5 words. This will help you to get a lot of organic traffic from Google Images.
3. Use Minimum Images
Images size is higher than text size, so it takes too much time to load and it badly affects your website Loading Speed. Search Engine provides the high rank to those websites which take less time to load in search engines. Therefore, use the image according to the requirement of your content.
4. Use ALT Tags
ALT Tag is a very important factor in Image Optimization. Some Major search engines are text-based, so they cannot read images and videos but when you add the keyword in the alt tag of the image, it will easily read your image.
Tips For Alt Tag
- Include the Main Keyword in It
- Keep your Alt tag short but descriptive.
- Provide search engine friendly information.
Therefore, when you add images to your post, always use the ALT tag.
5. Compress Images
It is the most important factor in Image SEO optimization whenever you upload an image to your website, you can compress it first. If you edit your photos in Photoshop, then you can use “Save for Web Option”. This option will compress images for website and reduce image file size, as well as always use Web-friendly colours in images.
6. Images Format
There are many types of image format like JPG, PNG, and GIF etc and if you use GIF format to your blog post can be very harmful to SEO. Use GIF images in your article if they are necessary.
JPG is the correct format for images, but for screenshots, PNG is a good option.
7. Copyright Images
You can not directly use any images showing in Google Search and if you do so, you are violating copyright. Photo Owner can make a copyright claim on you. This is not right for you and your website, so you should never use the Copyright Image.
These are some best Image SEO optimization if you know any other SEO optimization for Images you can comment here.
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